The Philadelphia Eagles and Kraft Heinz, a globally recognized food and beverage brand with a portfolio of iconic products, have announced a multi-year partnership ahead of the 2026 NFL season. As an Official Partner of the Philadelphia Eagles, Kraft Heinz will hold exclusive rights across the following categories: ketchup, mustard, relish, BBQ sauce, steak sauce, tomato sauce, salad dressings, and mac and cheese.
As part of the new deal, Lincoln Financial Field will introduce four new specialty items to its concessions menu this season, all of which have been inspired by Kraft Heinz brands. The following items will be located throughout the stadium:
- Kool-Aid Glazed Chicken Wings featuring celery sticks, blue cheese, and ranch dressing
- Cheesesteak Spring Rolls featuring HEINZ "Banana Pepper" Ketchup
- Philly Pretzel Factory Rivets featuring Philadelphia cream cheese Bacon Jalapeño Popper Dip
- Big Mozz Nuggets featuring Parmesan cheese and Classico Marinara Sauce
"Bringing two iconic brands like this together will add a new, exciting layer to the fan experience at Lincoln Financial Field," said Brian Napoli, Senior Vice President, Corporate Partnerships, Philadelphia Eagles. "Whether at the stadium, in the tailgate lots, at home, or with family and friends, Kraft Heinz has long been part of the game day traditions for football fans around the world. We are proud to welcome Kraft Heinz as an Official Partner and look forward to elevating our menu offerings and hospitality service with its signature lineup of products."
The Eagles announced a partnership with Kraft Heinz on Thursday and as part of the collaboration, there will be four new menu items at Lincoln Financial Field inspired by Kraft Heinz's iconic brands.
As part of the new partnership with Kraft Heinz, Eagles fans can celebrate by feasting on Kool-Aid Glazed Chicken Wings, Cheesesteak Spring Rolls, Philly Pretzel Factory Rivets, and Big Mozz Nuggets.
Check out the Kool-Aid Glazed Chicken Wings featuring celery sticks, blue cheese, and ranch dressing. And, of course, Food Deserves Pepsi.
Check out the Philly Pretzel Factory Rivets featuring Philadelphia cream cheese Bacon Jalapeño Popper Dip.
Food Deserves Pepsi, especially these Big Mozz Nuggets featuring Parmesan cheese and Classico Marinara Sauce.
Don't forget about these Cheesesteak Spring Rolls featuring HEINZ "Banana Pepper" Ketchup.
Check out these rookies, set to make their debut on Sunday at Lincoln Financial Field!
The fully integrated partnership will also introduce a new digital series to fans, showcasing the personalities, creativity, and cooking skills of Eagles players. The project, to air across the team's digital and social channels, will deliver authentic, behind-the-scenes content in the form of a fun, engaging cooking competition.
"Philadelphia is one of the most passionate sports cities in the world, and we're proud to partner with the Eagles to bring Kraft Heinz into the heart of the game-day experience," said Ryan Djabbarah, Head of Sports & Entertainment, Kraft Heinz. "From our iconic lineup of condiments and sauces to favorites like Kraft Mac & Cheese, our brands have been an integral part of how fans gather, tailgate, and celebrate. This partnership is about showing up in new, meaningful ways – whether that's through new, specialty items across the stadium or through original content fans will see during the game – and we can't wait to kick off the 2026 season together."
Kraft Heinz will also receive prominent exposure on Lincoln Financial Field's digital menu boards when an item features or includes one of its signature products. In collaboration with the Eagles and Aramark, Kraft Heinz will receive branding on concession dispensers located on the lower and upper concourses. Additional exposure will be offered through LED and videoboard signage, and in locations such as Pepsi Plaza and the main concourse.
